Contextualized Modern Canadian Culture

         video recording is an important part of modern Canadian horticulture: [n]o other medium reaches into every home or has a comparable cradle-to-grave influence over what a club learns almost itself( amniotic fluid 171).

        The problem with boob tube teaching different people around their own society, is that the televisions views of society ar rattling a authoritativeity warp(Waters 167), and are not deputy of the real world. The television does not accurately portray society. near aspects of television present a distorted picture of the real world(Waters 167). To make this realness warp(Waters 167) even worse though, is the fact that television is primarily aimed at young children.         Although television is aimed the most vulnerable people in Canadian society and presents a distorted view of what society is, it does not draw the borders of a contextualized Canadian culture. idiot box does not define Canadian culture, but highlights what it truly means to be Canadian and, secure as importantly, shows how we are not the same as Americans.

         telecasting tries to effect culture the way it does because the talent wants it that way(Amis 112). Waters essay, Life According to TV claims that televisions distortions of reality can be attributed to its obsession with demographics(Waters 171). Television is aimed at these specific people because those are the viewers that prime-time sponsors want to reach most.

        Television is aimed at its own best customers(Waters 171).



These best customers(Waters 171) are children. This is self-explanatory to all regular television watchers. One fact that makes this transparent is that galore(postnominal) of the most popular television programs are cartoons: which are marketed towards children. Another fact that makes this even more obvious is that many of the largest broadcasters on television, like Much Music and Youth Television also target young children.

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