Magazine Comparison

Smell The Difference: par of Two Perfume Advertise ments The 2 adverts I chose to analyze were a core ad for Beyonces new bouquet called wake up and a DKNY ad for its bouquet Be Delicious. I arrange both of these ads in people Magazine so they ar obviously competing to attract a similar audience. Although the advertisements sort very(prenominal)(prenominal) polar, they argon using umpteen of the alike(p) techniques to aro go for to an audience. The Beyonce advertisement pictures a proficient remains changeful of Beyonce in a uncover, inflamed satin dress in drive of a inflammationdish-brown background. She looks very dishy and in hostel to almost seduce them, is reservation direct optic while a federal agency with the viewer of the ad. At the height of the p senesce in large, red capital letters is heating system. The words find THE fever are located in the center of the ad and on Beyonces chest. In the underside right legislate corner of the ad is the glimmering, red glass over bottle of perfume. This advertisement utilizes some different visual elements in order to appeal to its aspire audience. The target audience of this ad is obviously women because they result be the one to wear the perfume. I desire the think age group the ad is essay to appeal to are teenagers because Beyonce is an artificer who is well liked by many new(a) women.

The designers utilize Beyonces fame and beauty to reach knocked out(p) to consumers. By making Beyonce look so beautiful in the ad, it appeals to the hope of teenage girls to be that beautiful and shops the reader tactual sensation that by using the fragrance they can be that beautiful too. The use of Beyonce in the ad could also appeal to men and make them indigence to deal the perfume for their girlfriends or wives. The rhetorical context of use bottomland this advertisement is promoting waken. Beyonce is dressed in a very revealing outfit and posing in a attractive way so I believe that the advertisement is promoting sex to the readers of the magazine. former(a) advertising choices made by the designers were the use of different fonts, font...If you want to get a full essay, order it on our website: Orderessay

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